Upwork Review: Honest Insights for Freelancers & Clients

If you’re thinking about freelancing or hiring remote talent, you’ve probably come across hundreds of Upwork reviews online. As one of the largest freelance platforms in the world, Upwork connects millions of professionals and businesses every day. 

But with its growing popularity, questions still remain: What do real users think about Upwork? Is the platform reliable, and does it actually deliver value to freelancers and clients alike? In this detailed Upwork review, we’ll take a close look at what people are saying about their experiences on the platform. 

From Trustpilot ratings and Reddit discussions to freelancer testimonials and client feedback, this blog uncovers the truth behind the hype. Whether you’re planning to earn or hire through Upwork, understanding user reviews can help you make an informed decision. Let’s dive into the real pros, cons, and user experiences shared in recent Upwork reviews.

What is Upwork? (Platform Overview)

Upwork is considered one of the top-rated freelancing sites in the world. Currently, it is the number one site in the market for hiring freelancers and getting an online gig. For those who are looking to start their freelancing career, Upwork is their first choice because of the ease of use, simplicity of the platform, amazing UX and UI, and safety-related measures.

However, one should read the Upwork reviews carefully before hiring a freelancer or creating a seller account on the site. It will help to protect against any scam or malicious activity. 

Brief history and evolution of Upwork (Elance + oDesk merger)

The Upwork story goes back to the year 1999, when Elance was the only freelancing platform online. In the year 2013, oDesk, another freelancing site, came into the picture, and finally, in 2015, both these platforms decided to merge, and that’s how Upwork was born. Upwork is younger than Fiverr in age, but it soon became the most popular freelancing site in the world. With its easy-to-use user interface, simple login and signup process, and payment safety, it has become more popular than Fiverr. Today, 

Upwork has grown into a publicly traded company and has earned its place as a leader in the gig economy space. With continued innovation in features like Time Tracker, Talent Marketplace, and Enterprise offerings, Upwork has expanded its reach to millions of freelancers and businesses worldwide.

When you are looking for any Upwork review online, you will find mention of how Upwork has become a top-rated freelancing site with a simple user interface and streamlined process. Today, startups and many Fortune 500 companies consider Upwork as their first choice for hiring and outsourcing their work to freelancers.

Platform purpose: connecting clients with freelancers

Upwork was started with a mission to connect freelancers with clients and businesses globally. The platform now has all sizes of businesses that find skilled freelancers from more than 100+ categories and hire them either for part-time work or for their long-term projects. Whether a company needs a new logo or new software for their business, Upwork offers a range of freelancers to get any job done.

According to the latest Upwork review, clients like the process of browsing freelancers and filtering the options by skill, rate, and feedback given by other clients. The two-sided market system of Upwork supports real-time communication, milestone-based payment, and a dispute resolution system, which is made to ensure accountability and satisfaction for both parties. 

Upwork is also backed by tools like workspace, proposal system, and a talent-matching algorithm, which sets it apart from other freelancing sites in the market. This approach has helped millions of freelancers earn income remotely while helping businesses grow.

Industries served: tech, design, writing, marketing, admin, etc.

Being one of the top freelancing sites in the world, Upwork serves a wide range of industries, ranging from engineering, legal, finance, hospitality, health and fitness, advertisement and marketing, creativity and designing, and a lot more. Some of the top and high-earning categories on Upwork are software development, SEO, IT, graphics and logo designing, writing, and admin support. 

Each of the industries is subdivided into other categories like WordPress, SEO content writing, UX and UI design, data analytics, and more. Such a wide range of categories not only helps clients but also freelancers to make money. 

In some Upwork reviews, users often say that the diversity of jobs available helps them to hire freelancers with peace of mind. Whether a client is looking for a developer, a virtual assistant, or a copywriter who writes creative ad copies, there’s a constant demand for freelancers across various sectors. Clients from 180+ countries use Upwork to find both generalist and niche-specific experts who can deliver high-quality work.

In 2024 alone, over $4 billion worth of freelance work was posted on Upwork, demonstrating the platform’s huge role in shaping the future of remote work. With industries expanding into new domains like AI, blockchain, and e-commerce, Upwork’s relevance continues to grow for both clients and freelancers.

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Marketplace size: number of freelancers and jobs posted

Upwork’s marketplace is one of the largest in the world, with more than 18 million freelancers and 6 million clients actively using the platform. Every day, thousands of jobs are posted, from one-off design tasks to long-term software development contracts. The platform supports hourly projects, fixed-price contracts, and even retainer-based work through its Talent Marketplace and Project Catalogue.

In recent Upwork reviews, users praise the abundance of job opportunities but also mention the high level of competition, especially for new freelancers. To stand out, many freelancers work on building a strong profile, collecting positive reviews, and selecting the right gigs to bid on.

The platform processes over $4.1 billion in annual freelancer earnings, with top freelancers earning six figures and beyond. With such scale and activity, Upwork offers both freelancers and businesses a reliable way to engage in project-based work in nearly every professional category.

Is Upwork Legit?

When reading a blog or an article about an Upwork review, it is important to learn about if Upwork is a legitimate platform or not. And in this section, we will discover if Upwork is truly a legitimate site or not. This helps you to get a better idea about the platform. 

1. Upwork’s corporate status and public listing (NASDAQ: UPWK)

One of the strong indicators that Upwork is legit is its listing on the NASDAQ stock exchange under the ticker UPWK since October 2018. Being a publicly traded company means Upwork must follow and comply with all the financial rules and regulations as per the USA accounting standards. It should disclose its profits, revenue, and balance sheet every year so that the investors and general public can have a look at the company’s accounts. 

This level of transparency and accountability builds trust and makes the company 100% legit. Many Upwork reviews state that the platform’s corporate backing is a strong sign of long-term trust and stability of the company. 

Upwork’s IPO was valued at $1.5 billion, and today the company is growing and expanding its business with amazing features and product offerings, and investments have been made in a talent management system. 

2. Global reach and media presence

Another reason that makes Upwork legit is its global presence and massive ecosystem for freelancers and businesses to get projects done by outsourcing their work. Upwork has a massive user base from 180 countries and has established itself as the number 1 freelancing site in the market. 

According to the company’s own reports, more than 800,000 jobs are posted on Upwork every month, ranging from small entry-level jobs to complex projects related to software development. The platform also supports multiple currencies and payment methods, which further expands its reach. 

Upwork’s global presence has been featured by top media houses like Forbes, Business Insider, CNBC, and the Wall Street Journal. These media houses feature the future of work and remote talent and how Upwork is bridging the gap between hiring the right talent and businesses. In almost every Upwork review, users thank the platform for its international scope; freelancers can work from anywhere and at any time just by having a laptop and an internet connection. 

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3. Security and payment protection mechanisms

The next thing that determines the legitimacy of Upwork is its security system and payment protection mechanisms. Upwork has a robust payment protection system that addresses the common questions of freelancers: Will I get paid? Through the escrow-based payment method, the client has to deposit all the funds before the projects start. And the payment is only released once the client approves the work. 

For hourly contracts, Upwork uses a time tracking tool that tracks all the activities and takes screenshots when the freelancer is doing the work. This ensures that the client only pays for the actual working hours. 

Many freelancers in Upwork reviews highlight that this payment system is slightly unfair, as sometimes the client gets the work done and they don’t receive the payment. 

Even the dispute resolution center of Upwork might take a decision in favor of the client first because of its client-first approach policy. In such situations, milestone-based payments are the best, where freelancers get paid a percentage for the work.

In short, Upwork has invested heavily in creating a safe and secure environment for both parties, making it one of the most reliable freelance marketplaces available today.

4. LinkedIn account

Another way to check if Upwork is legit or not is by going through their LinkedIn profile and social media presence. As you can see in the above image, Upwork has a working and legit LinkedIn page with millions of followers and over 100K employees with their original ID. You can find people of top management at Upwork as well as the founder and CEOs’ profiles, which makes it a legitimate company. 

The LinkedIn page of Upwork also features job listings, content, and product updates of Upwork, which provides more transparency and allows potential users to look into the company’s culture and operations. 

Recently, Upwork had around 37 job listings for its in-house team. 

For anyone who is looking for Upwork reviews, this can be a solid indicator that Upwork is a safe, legit, and well-established business. This kind of visibility not only builds trust but also helps Upwork to grow and scale their business globally. 

5. Instagram account 

Another way by which you can check if Upwork is legit or not is by scanning their social media presence, especially on Instagram and Facebook. With more than 300K followers on Instagram, Upwork has decent engagement on their Instagram profile. 

Their account is well-maintained by their in-house social media team, which adds another layer of authenticity that supports the legitimacy of Upwork. One can come across content that ranges from freelancers’ success stories and client tips to motivational quotes and industry highlights, which keeps their engagement on their social media page high. 

According to some Upwork reviews, users appreciate and like this human side of the platform because it helps them relate to their own lives. Also, one can reach out to their team via social media for any doubts or clarification. 

6. HTTPS on website 

The most important sign that a platform takes users’ security and privacy seriously is by using an HTTPS certificate on its website, and Upwork has it fully implemented. HTTPS ensures that any data exchanged between the user’s browser and website is encrypted and remains safe and protected from third-party attacks and hacking. 

So, when a user is entering any sensitive or personal information on Upwork’s website, like [email id, password, payment details, tax information], this information is protected and remains fully encrypted. 

HTTPS creates a secure layer that protects users and their data from leaking. In many Upwork reviews, you will come across trust in the platform’s infrastructure, citing secure logins, safe payment, and a protected messaging system. All these put together make Upwork 100% safe and secure.

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How Does Upwork Work? (Step-by-Step)

Now that you have understood the basics about Upwork, it is essential to understand how the Upwork system works from both the client’s and freelancer’s perspectives. 

A. For Clients

For clients, Upwork is very simple and easy to handle. One can create a client account on Upwork with their Gmail or any other email ID that they are using personally or professionally. 

Once the account is created, one has to complete their client profile completely by filling out all the details asked by Upwork. This will increase the chances of getting a client account approved by Upwork soon and also make the account appear more genuine. 

Once you have completed your profile, you will get a dashboard that looks like this:

Once you get on this dashboard, you can start the job posting process. 

1. Job posting process

For clients, the most important task to do when on Upwork is to post a job and hire the right freelancer. Posting a job is very simple, as Upwork gives you two options: post a job with the help of AI or do a manual job posting. We suggest you do it without the use of AI, as you can personally fill in every detail carefully. 

The job posting process on Upwork is a five-step process that starts with writing the title of your job.

Make sure you write a title in such a way that it gives a clear idea to the freelancers about your project. For example, if you want to build a WordPress website, then your title should be “Hire WordPress development for website development and designing.” 

Next, you need to highlight all the relevant skills that you expect your freelancer to possess. If you want to hire a freelance WordPress developer, then you can highlight skills like WordPress SEO, designing of WordPress sites, UX and UI, HTML, CSS, Java, PHP, and so on. 

You can also manually add the skills. 

After adding the skills, you need to define the scope of your project. 

In this section, you need to provide more specific details about your project regarding the duration of the project, whether it is a full-time or part-time role, and the hours required by freelancers to give an experience of the freelancer. You also need to decide on what payment and budget to use in this process. You can opt for hourly payment or fixed-price payment depending on your budget and resources. 

After the budget and payment, you have to add a description of your project. 

You need to write a detailed, in-depth description about your project, which will help freelancers to know each and every aspect of your project. Mention deadlines, your expectations, doubts, queries, and everything that you want to be covered in your project.

Once you have mentioned all the information, you need to submit your posting for review. Upwork’s team will check your job and client profile and publish the gig if they find everything okay. 

Here’s what a published job gig looks like on Upwork. 

2. Finding and hiring freelancers

Once you have posted a job, freelancers will submit you proposals. You can review each of the proposals and freelancers’ profiles, which include job success rate, their previous working experiences, testimonials of other clients, case studies, and reviews. You can also have the option to hire freelancers directly by using Talent Scout for curated matches. 

Upwork’s messaging system is so good that it also allows you to directly interact with freelancers via chat or even video calls to discuss the project in detail before hiring any freelancer. 

Clients also say on various Upwork reviews that this vetting process gives them the confidence to select the best-fit freelancer. After evaluation, you can send the final offer to the freelancer and get started with the project. This streamlined and transparent approach makes it easier to connect with skilled professionals globally.

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3. Milestones, payments, and communication

As a client, you must be worried about your payment on Upwork. Upwork uses a secure payment system that relies on an escrow system. For fixed-rate projects, you can set milestones and release the payment after each part of the work is done. In the case of hourly payment, payments are kept in escrow until you, as a client, approve the final project. 

This type of payment method ensures the client’s money is safe, and they only pay when the work is done and they are fully satisfied with it. Clients and freelancers can communicate via Upwork’s platform, which has chat and file-sharing features.

B. For Freelancers

Now let us understand the same process from the freelancer’s point of view. 

1. Profile setup and approval process

If you are reading reviews on Upwork and you want to start your freelancing journey on the platform, then the first and most important step for you would be to open a freelancer’s profile on Upwork, which can be easily done by email or a Gmail account. 

Once you have created your profile, you need to fill in the details about you as a freelancer and then optimize your profile so that it can appear on top of the organic listing of Upwork when freelancers type in any services that appear as keywords in your profile. 

You can start with the title of your profile, followed by a brief description about what you do and your service offerings. Make sure to highlight the key points in the description and make it crisp and attention-grabbing with point-to-point details. 

Here is an example of a title and description:

Once the basic profile setup is done, you must add your previous working experience, your certificates and experience letter if any, and most importantly, case studies and your portfolio, which will help the client in determining you have professional knowledge in your domain. 

Add as many portfolios as possible, as it will help you get jobs more quickly. 

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2. Bidding system using Connects

Once your profile is set up, now you can apply for jobs. But before applying for jobs, you have to understand about the Upwork bidding and connects, which are credits required to submit a job application on Upwork. 

Newly joined freelancers on Upwork get a certain number of connects, which can be leveraged to send proposals for various jobs listed on Upwork. These jobs require a certain number of connects in order to send the proposal. For example, a job related to SEO and backlinks might require 10 contacts to send the proposal. 

Newly joined freelancers get around 200 connections, which must be utilized wisely. A freelancer can also buy connects if they are fully wasted by paying a fee on Upwork. 

If you have completed a project, then you will get additional connections from Upwork. 

Many freelancers on various Upwork reviews say that smartly using Connects and personalizing proposals leads to higher success rates. While it adds a small investment, it also encourages quality bidding, reducing spam and competition from irrelevant applicants.

3. Job invitations and proposals

The next and most important part of Upwork for freelancers is sending job proposals, which is where most freelancers make a mistake, and they end up not getting any jobs. Freelancers might get direct job proposals from clients, but this might happen only with the most experienced freelancer who has spent years on Upwork and has built a network, a good profile, and contacts with the client. If you are a newbie or a beginner freelancer, then you might need to reach out to jobs or clients by sending a proposal. 

Proposals are a key to getting jobs on Upwork. You should write clear, up-to-the-mark, and personalized proposals explaining how you can help the client to solve their problems and complete the project on time. Include your work portfolio and keep the proposal short and simple.

On many Upwork reviews, you will find that thoughtful proposals and a professional tone help in getting long-term projects. Over time, positive feedback increases your profile visibility, and more and more clients will refer your profile to their network as well. 

Upwork Pricing and Fees

Freelancer fees: sliding scale (5%, 10%, custom)

Upwork pricing for the client:

The Upwork client fees start from 5% to 10% and go up to custom pricing as well. When a client hires a freelancer on Upwork, they pay a 5 to 10% fee on all the payments that they make to freelancers for fixed-price and hourly projects. For the business plan, when a client hires on Upwork, they pay an 8-10% Business Plus fee on all the payments made to the freelancer for fixed and hourly pricing projects.

Upwork pricing for freelancers:

The freelancer’s fee on Upwork is simple and easy to understand. Freelancers are charged a flat fee between 0 and 15% on all their earnings, which is the same for fixed, hourly, and long-term project-based contracts. The fees that freelancers are charged can be visible on project reports. 

For freelancers who want to know how much they will be charged for a project, they can check the billing and earnings report, transaction history, and invoice report.

However, there is an exception for all freelancers. 

Freelancers who are participating in the Upwork payroll service are paid via a third-party staffing firm, and they are not charged the freelancer’s fee on Upwork. Also, if a freelancer is working on an Any Hire contract, they will not be charged an Upwork fee. Any hire contract is a type of contract where the client hires a freelancer off the Upwork marketplace or the client pays the conversion fee to work with a freelancer found on the Upwork marketplace. 

Also, if a freelancer is working with any enterprise-level client, their service fee might look a bit different. Freelancers working with such clients pay a 10% fee, but since enterprise contracts are customized, the actual fee might depend on the specific terms agreed upon when the client and freelancer join the program. 

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Key Features of Upwork

In this Upwork review blog, you have now understood each and every detail about the platform. Let us now explore some features, pros, and cons of Upwork that will further help you decide whether you should be using the marketplace or not. 

1. Advanced job filtering and skill matching

In any Upwork review, one of the most loved features of Upwork is its advanced job filtering option that allows both freelancers and clients to get their work done. When used by the client, this feature helps them to find freelancers based on budget, skill, experience level, client history, and project length. 

The skill-matching algorithm highlights the job that closely matches what the client is looking for, and this helps the client to hire the best freelancer. The advanced job filtering feature saves time by helping freelancers and clients to filter out irrelevant projects and show the most relevant opportunities. 

For clients, there is also something called an advanced search feature.

By using this feature, clients can enter words, and freelancers who have these words mentioned in their profiles will appear in the search result. For example, if you type “WordPress developer with 10 years experience,” all the WordPress developers with 10+ years of experience will appear on top. 

2. Upwork Time Tracker tool

No Upwork review is complete without mentioning the time tracking tool by Upwork. This tool is for clients and freelancers working on hourly-based contracts where the time of freelancers is tracked with the help of a time-tracking tool. The tool also captures screenshots of the laptops or systems of freelancers every 5 minutes so that clients can determine if they are really working or not. Freelancers benefit from the guaranteed payment for tracked hours, which eliminates disputes about work logs. 

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3. Payment protection with escrow

A standout point in many Upwork reviews is the payment protection through the escrow system. This system is only for fixed-price contracts where the payment by clients is deposited into the escrow before the work begins. This system makes sure that freelancers are paid if they complete work and are not scammed by the client. For the hourly contracts, freelancers get paid for the actual working hours only.

4. Upwork messages and video calls

In many Upwork review blog posts, communication tools by Upwork are often highlighted as the core feature of Upwork. The built-in message and video call feature allows both freelancers and clients to send direct messages to each other and have a delightful conversation about the project, payment terms, and other work. This ensures safe, secure, and transparent communication between freelancers and clients. 

5. Talent Badges (Top Rated, Rising Talent, Expert-Vetted)

Every detailed Upwork review emphasizes the credibility boosts from talent badges. These badges are given to top-rated, rising talent and expert-vetted freelancers who deliver the performance. These badges give a signal to the client that the freelancer is an expert, reliable, skilled, and professional. Besides, badges improve profile visibility in search results, which helps freelancers get more jobs and better project rates.

Pros and Cons of Using Upwork

Upwork Reviews From Real Users

1. Trustpilot score and analysis

In many Upwork reviews, Trustpilot is the first place where users can find some genuine and legitimate reviews of Upwork. When we did research on Trustpilot about Upwork, we found that Upwork had only negative reviews on Trustpilot. This was quite a shocker for us because Upwork is the number 1 freelancing site in the world, with the majority of the market share. 

Most of the complaints of users were with Upwork Connects, which many users find annoying and a way of charging more from freelancers.  Besides, users were also not happy with Upwork’s customer support and payment terms.

2. Reddit threads and freelancer feedback

If you want to read more reviews on Upwork, then you can follow the read communities like r/freelance and r/Upwork, where users discuss Upwork and various matters related to it. 

3. Social media reviews and experiences

The next thing that you should be doing is to check the Upwork reviews on social media sites like Facebook, Twitter, and Instagram. Nowadays, people share their opinion on social media sites about their experiences with regard to anything. To find out about Upwork reviews on social media, you can go to Facebook and search for the “Upwork Review” keyword and check for some posts by people. 

On Facebook, people are mostly sharing their success stories regarding Upwork and how the platform has helped them to make money online and start their careers in freelancing. 

Besides Facebook, you can also look for reviews on Upwork on Instagram. 

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Who Should Use Upwork?

A. Best For:

1. Freelancers with experience and niche skills

Many Upwork review articles agree that Upwork is best suited for experienced freelancers who have niche-specific skills and a proven track record to deliver 100% results for the work. This is due to the competition on the platform, because of which clients only hire the top 1% of the talent. For example, graphic designing, software development, SEO, legal services, and content writing are the most niche-specific skills on Upwork but also highly competitive; that is why only experienced freelancers make big in these niches. 

In order to get success on Upwork, especially in these areas of services, one needs to build a strong profile with a good portfolio, loads of client testimonials, and extraordinary pitching skills to get success. 

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2. Clients looking for short-term or specialized projects

In some more Upwork reviews, you will find that Upwork is an excellent platform for clients who need to get a project done in a short time. Whether they are launching a marketing campaign, creating a website or application, or writing a technical document, Upwork allows clients to find the right freelancer with matching skills that will help them to complete their project on time. 

Moreover, Upwork offers a filtering option that will allow clients to hire freelancers based on price, skill, and experience level. This flexibility allows clients to hire for one-off tasks without long-term collaboration with anyone.

The rating and feedback system further helps clients to identify the proven and legit professionals, while secure payment keeps the money safe and offers peace of mind to clients.

3. Agencies wanting to scale flexibly

Last but not least, agencies that want to scale their flexibility can also consider using Upwork. Many Upwork reviews highlight how digital marketing firms, IT companies, and design studios use Upwork to scale their teams on demand. Agencies hire talent on an hourly basis to meet sudden project demands without committing to full-time hiring of anyone. Upwork’s collaboration tool, milestone-based payment, and global talent pool make it easy for agencies to hire and work with multiple freelancers simultaneously. 

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B. Not Ideal For:

1. Total beginners with no portfolio

In every Upwork review, you will surely find that Upwork is not advised to be used by beginners, as the platform can be tough for newbies with no experience and portfolio. In order to get the first client on Upwork, it is very important to have a review, a portfolio, and experience. Without prior experience, no client is going to hire a beginner, as it is not a safe bet for them. In order to stand out and win projects, beginners might need to work for free for a few months or even for a year. 

Once they have ample reviews on their Upwork profile, they can now start getting paid for their work. Overall, Upwork is surely tough for beginners. 

2. Clients with ultra-low budgets or very long-term hiring needs

Clients with low budgets should not be on Upwork. Upwork is a place where experienced and skilled freelancers charge $50 to $100 per hour and $1000 to $5000 per project, depending on their skill, experience, and time required to complete a project. So, if a client with a budget of $50 or even $100 is expecting to get high-quality work on Upwork, then they should turn down the plan. 

Unlike Fiverr, Upwork was not started with an aim to offer gigs at a low price. It was started with an aim for high-quality freelancing services, which comes at a high cost. 

Upwork excels at connecting businesses with talent for short-term or specialized projects but may not be the most cost-effective or sustainable option for clients seeking permanent hires at minimal rates.

Tips for Succeeding on Upwork

1. Write winning proposals

If you truly want to win as a freelancer on Upwork, then you must master the art of writing proposals. In every Upwork review that talks about how to become a successful freelancer on Upwork, you will come across a point that mentions the importance of personalized proposals. 

Your Upwork proposal should highlight the client’s need and showcase your experience by keeping it concise and persuasive. Consider adding a few case studies and proof that will help you stand out. A well-written proposal can significantly increase your chances of winning projects.

2. Build a 5-star profile.

Another pro tip to get successful on Upwork is to build a top-rated profile. Many Upwork reviews suggest that having a 5-star profile is a game changer. Make sure to add a professional-looking headshot photo, craft a nice bio, and display all your case studies and portfolio. Also, highlight your recent successes. This will increase the engagement of your profile, and you will surely get work. 

3. Get the first job on Upwork.

According to many Upwork reviews, getting a first job is the most daunting task on Upwork. But if you are willing to offer your services at no cost or at a much lower rate as compared to others while maintaining the high quality of work, then you will surely get your first job within a few months. Once you get your first job and a few reviews on your profiles, you can now charge a high price for your services. 

4. Staying compliant and avoiding account bans

According to more than one Upwork review, following platform rules is essential for long-term success. Avoid taking payments outside Upwork, misrepresenting skills, or spamming proposals. Stay professional, communicate clearly, and respect deadlines. Compliance ensures your account remains in good standing and open to future high-value opportunities.

Frequently Asked Questions (FAQs)