Marketing

1. A2 hosting Founded in 2001 by Bryan Muthing, A2 Hosting is yet another top-rated hosting provider in the UK that is known for its green policies by reducing the CO2 emissions from its hosting server. Besides, their green policies A2 Hosting is also one of the first hosting companies in the UK to switch from HDD drives to SSD drives, which are more energy-efficient and fast. Their game-changing feature is Cloudflare’s CDN, which comes with all their shared hosting plans at no cost. The configuration of CDN can be done by you, or you can contact their support team, and they’ll do it for you in no time. A2 Hosting also guarantees fast page loading times for sites hosted on their SwiftServer platform, which makes the site fine-tuned, high in performance, and improves the site loading time up to 20 times more than other hosting services in the UK. Talking of their uptime, A2 Hosting guarantees 99.9% uptime, and they put in their hard work to meet this promise by following industry best practices like using top-notch servers, the best data centers, and regularly checking their infrastructure. Speed Pricing All their hosting plans come at an affordable rate, which sets them apart from their competitors. Plus, they give a risk-free money-back guarantee on each of their plans. If you are not satisfied with their performance, you can get a refund. Trustpilot review Pros Cons 2. Hostinger When speaking of the best hosting company in the UK, Hostinger has to be at the top of this list. Since entering the hosting space in 2004, Hostinger has emerged as a major player in the hosting world. Besides top-rated speed, website security, and multiple servers across the globe, Hostinger is known for its budget-friendly hosting plans, which sets them apart from other hosting companies in the UK. Their technical support staff is also top-notch, with every agent being professional and having the utmost knowledge about websites and hosting. They offer 24*7 customer support via chat on their website. You can directly chat with the support agent and get all your hosting or website-related issues resolved on time. They also have in-depth video tutorials on their site and comprehensive guides to help you get started with your first website. These tutorials are really helpful for beginners and newbie website owners. Another cool part about hosting is that they offer free domain names for a year. Yes, you read it right. You don’t have to purchase a domain name or an SSL certificate separately if you buy a hosting plan with Hostinger UK. Speaking about the speed of Hostinger, I have personally hosted two of the sites with them and never had any server or slow-loading issues with them. Mobile speed Desktop speed The speed and performance of my website hosted on Hostinger are top-notch. I have not yet fully optimized my website, but it still performs well. That’s because Hostinger leverages LiteSpeed technology and provides advanced cache solutions to load your website much faster. They also have a CDN, which will boost the speed of your site. Speed: AS ABOVE Pricing Trustpilot review Pros: Cons: 3. HostSailor   HostSailor.com is a leading provider of premium web hosting solutions, offering a wide range of services tailored to meet the evolving needs of individuals, startups, and enterprises. With more than a decade in the industry and hundreds of satisfied customers worldwide, HostSailor has built a solid reputation for reliability, performance, and outstanding customer service. We specialize in Virtual Private Servers (VPS), dedicated servers, shared hosting, domain registration, and SSL certificates. Our infrastructure is powered by cutting-edge technology and hosted in world-class data centers in the Netherlands and Romania, ensuring exceptional uptime, high-speed performance, and strong data security. At HostSailor, we understand that every client’s needs are unique. That’s why we offer flexible, customizable solutions with competitive pricing, making it easy to scale as your business grows. Our experienced technical support team is available 24/7 to provide expert assistance whenever you need it. What sets HostSailor apart is our unwavering commitment to transparency, affordability, and technical excellence. Whether you’re launching your first website or managing enterprise-level systems, we provide the tools and support to help you succeed online. Join hundreds of businesses that trust HostSailor as their dependable hosting partner and power your digital journey with confidence. PROS: Affordable Pricing: Offers competitive prices, especially for VPS and dedicated servers, making it a cost-effective choice. Variety of Services: From shared hosting to dedicated servers and domain registration, HostSailor provides a full range of hosting services under one roof. 24/7 Technical Support: Their support team is available around the clock, offering assistance via ticketing, email, and live chat. Fast Setup Times: VPS and shared hosting accounts are often provisioned quickly, allowing customers to get started without delay. Wide Range of OS Options:  Supports multiple Linux distributions and Windows OS choices for VPS and dedicated servers, giving users flexibility in their environment setup. Cons: Fewer Beginner Resources: The platform is more tailored to technically savvy users, which may pose a learning curve for complete beginners. Strict Refund Policy: HostSailor has a more rigid refund policy compared to some larger hosts with generous money-back guarantees. Pricing Plans: Shared Hosting PlansHostSailor offers SSD-based shared hosting plans with cPanel, DDoS protection: Perseus SSD starts at $2.45/mo. Zigra SSD  starts at $4.45/mo. Kraken SSD starts at $6.95/mo Osiris SSD  starts at $9.45/mo  VPS Hosting Plans HostSailor provides various VPS hosting option: NVMe KVM VPS Starts at $4.99/mo. SSD KVM VPS Starts at $2.99/mo. HDD Storage VPS Starts at $1.95/m0.  Features include instant setup, IPv4 & IPv6 support, DDoS protection, and monthly backup. Dedicated Server Plan HostSailor offers dedicated servers in various configurations: HP Servers: Starts at $107.94/mo. RO Servers: Starts at $71.99/mo. Netherlands Fujitsu Servers: Starts at $75.85/mo. For more details or to explore specific configurations, visit HostSailor’s official website: https://hostsailor.com 4. 20i Whether you are looking for WordPress hosting in the UK, eCommerce hosting, cloud hosting, or simple shared hosting, 20i … Read more

Introduction If you have been in search engine optimization for a while now, you must have heard about the term backlinks. Every SEO expert is aware of this term, either positively or negatively, as backlinks have a direct impact on the website’s ranking and overall organic traffic. However, most SEO experts, bloggers, and webmasters struggle to build awesome backlinks to their websites. So in today’s blog post, I am going to talk about how to build backlinks by sharing my examples and case studies that will help you create some awesome backlinks in 2024. All the link-building strategies and techniques mentioned in the blog post are proven and work like a charm. By using them, you can surely make 20–30 high-quality links per month to your site. For agencies and SaaS brands seeking to outsource growth, partnering with experienced link building services can free your team to focus on product while experts handle outreach and placement. Collaborating with professionals ensures steady link acquisition through ethical, high-authority sources tailored to your niche. What are backlinks in SEO? Backlinks are nothing but basic hyperlinks that point from one website to another website and help the user navigate to another webpage or website to find more information on the web. Whenever we read any blog post or information on the internet, we come across various texts that are highlighted in blue. These texts are supported by backlinks. When you click on these texts, you’ll land on another web page or website. The best example of backlinks is when we read a Wikipedia page about anything. All the texts that are highlighted in blue can be called backlinks. Why are backlinks so important? From SEO’s point of view, backlinks are the number one ranking factor on Google. Many SEO experts might say that backlinks are not relevant or important to rank on Google. However, this happens in the rarest of cases when the competition to rank for certain keywords is less and your content is top-notch. In the general case, backlinks are an important ranking factor, and they will help you rank your website, content, or web page at the top of Google’s organic listings. In the year 2019, Rand Fishkin, a top-rated SEO expert and founder and former CEO of Moz, conducted a survey of over 1500 SEO professionals to share their opinions on various Google ranking factors. Most of the experts who took the survey suggested that backlinks are an important ranking factor on Google. This survey was done in the year 2019, however, it still has some weight in the current ranking factors of Google. Besides increasing the website’s ranking, backlinks help to build authority, increase organic traffic, and also help to get referral traffic on the website. Two different types of backlinks? Although there are many different types of backlinks in SEO, to keep this blog post relevant, we will be talking about only two major types of backlinks, which are no-follow and do-follow backlinks. No-follow links are the ones that do not add any value to the SEO efforts. In short, they do not have a direct impact on increasing the website’s overall traffic and organic rankings. However, they can help you get a significant amount of referral traffic on your site and increase the branding of your site. On the other hand, do-follow links are the most important type of links that act as a vote of confidence in the eyes of Google. A higher number of do-follow links pointing to a website means better rankings and organic traffic. With do-follow links, you can increase the traffic, rankings, domain authority, and overall growth of the website. 7 linkbuilding strategies that work like a charm [With Examples] 1. Slack channels When speaking about the best link-building techniques and strategies, Slack channels will always be at the top of my list. I came to know about SEO slack channels in the year 2023 when one of my SEO colleagues told me about their existence. Prior to that, I used to do manual outreach and keep begging for the links. There are many SEO Slack channels that were created to help you scale up your link-building efforts. On these channels, you can find link exchange offers, paid link offers, ABC link exchange offers, and so much more. These channels have 2000+, or in some cases, 10,000+, members who are actively seeking a link collaboration. Here’s how the SEO Slack channel looks alike. On the left-hand side, you can see the different subchannels for backlink exchange, paid links, guest posts, traffic boosts, and also for some random stuff. People keep sending their list of sites that they have control over and asking for what sites they have in exchange. You can reach out to the people or DM them with the websites that you have in your pocket. 2. Facebook groups The next technique that I used to build backlinks was by joining Facebook groups. Yes, Facebook is a social media platform, but if you leverage it professionally, then you can surely take your link-building efforts to the next level. I have personally built around 20–30 backlinks per month from Facebook groups by reaching out to people. You have to head over to the group section on Facebook and search for the term link exchange. Now, you will see endless communities and groups created by SEO professionals and bloggers. You can join these groups and start posting if you are interested in link exchange or guest post exchange. You can also comment on others’ posts and ask them to DM you for a backlink collaboration. Besides, you can also personally reach out to the group members and directly DM them for a link collaboration request. 3. LinkedIn Outreach The next link-building technique is LinkedIn outreach, which is similar to Facebook outreach with the only difference of having a higher conversion rate because LinkedIn is a professional platform. On LinkedIn, you can hunt for people who are into link building, off-page SEO, … Read more

Digital India and the growth of smartphone usage have changed the face of education in India. Today, most people in India prefer online education and learning, which has significantly given rise to online learning portals and websites in India. And in the post-pandemic period, the number of online learning websites in India has grown to the next level. The online learning market in India offers a variety of apps, platforms, and websites for students, professionals, individuals, and everyone else to learn, enroll in courses, get a professional degree from a foreign university, and upskill their knowledge. So, if you are someone who is looking for online learning sites or apps in India, then this blog post has got your back covered. In this post, I have discussed the 18 best online websites in India for learning and education purposes. So, keep sticking around and reading this blog post till the end. 1. Udemy When speaking about the best online learning websites in India, Udemy has to be at the top of my list without fail. Currently, 23 million users use this platform for online learning. There are more than 200,000 courses available on Udemy from 75,000 online instructors in nearly 75 languages, making it the biggest online learning portal in India. The company was started in 2010 by Eren Bali, Gagan Biyani, and Oktay Çağlar. At Udemy, you will find online courses in India at very affordable rates. From digital marketing to coding, from social media marketing to fitness, and everything in between, this portal has courses from a diverse range of industries and fields. I have personally enrolled in many SEO courses from Udemey, and they are definitely better than many full-time online courses. Pricing for courses The course pricing at Udemy starts at Rs 300 and might go up to Rs 3000. This proves that Udemy is the cheapest online learning website in India to watch out for. So, if you are running tight on budget, then Udemy should be your go-to place. What courses are available? At Udemy, you’ll find courses related to digital marketing, science and technology, coding, programming, health and fitness, blogging, psychology, finance, stock market and trading, and a lot more. Why should you choose it? There are more than 200,000 courses available on Udemy from experts in their own particular fields. Some of the courses are also available for free, and some are paid for a nominal amount. Also, there are many certification courses that might also help you excel in your professional career. Pros Affordable  200,000+ courses Complete online Multiple languages Cons  The duration of courses is small. 2. Upgrad Next to Udemy, Upgrad is a top-rated online learning website in India. It was founded in 2015 by Ronnie Screwvala, Mayank Kumar, Ravijot Chugh, and Phalgun Kompalli with the aim of helping the learners achieve their desired outcomes. At Upgrad, you will find courses related to data science, management, and MBA. They offer both degrees as well as certification courses. Each of their courses is designed by industry experts in collaboration with the top-class universities in the world. You can also do an MBA from abroad at Upgrad and fulfill your dream of learning from a foreign institute in India. They have courses listed from universities like Harvard, Yale, Stanford, and a lot more. Although they have listed loads of courses, they excel in data science and data analytics courses and programs, which the majority of individuals enroll in. Millions of users have found their data scene course worth giving a shot, and many have excelled in their careers with salary hikes and promotions. Pricing for courses Upgrad is providing quality education. This means the price of the courses at Upgrad would be high as compared to other online learning apps in India. A full-time MBA course from Upgrad would cost you anywhere between 10 and 15 lakhs, while a certification course would cost you between Rs 50,000 and Rs 100,000 or above. What courses are available? MBA, data science, management, law, finance, PHD courses, digital marketing courses, and a lot more are available at Upgrad. They have a combination of degree as well as certificate courses. Why should you choose it? There are multiple reasons why you should choose Upgrad over other online learning portals in India. First, Upgrad will give you degree courses, which means you will have an original degree from a foreign university after successfully completing it. You will be getting 100% placement assistance, interview prep, resume-building tools, and networking opportunities with alumni to help you find your dream job. Pros Placement assistance MBA from abroad Community forum Live plus recorded sessions Case studies and capstone project Cons Course fees are too high. 3. NxtWave NxtWave is a career-focused online upskilling platform in India that bridges the gap between industry and academia by building industry-relevant skills. It is designed for the Industry 4.0 era and focuses on job readiness through structured learning, mentorship, and real-world projects. NxtWave offers programs such as the full stack developer course, Python full stack, QA engineer, data analyst, and data science & machine learning. For students after Intermediate / 12th, the CCBP 4.0 Academy allows learners to study just 4 hours per week alongside academics and prepare for high-paid tech roles. For graduates and professionals, Intensive Programs help learners become job-ready software professionals. A key differentiator is NxtWave’s Industry-Ready Certification (IRC), which reflects actual industry readiness rather than simple course completion. Learners also gain access to India’s largest 4.0 Tech Student Community for peer learning and growth. Pricing Program fee range: ₹40,000–₹1,20,000 Common entry: ₹50,000–₹75,000 after discounts Why Choose NxtWave?NxtWave is ideal for learners who want structured mentorship, hands-on projects, and clear career outcomes, making it a strong alternative to purely self-paced platforms. Pros Job-focused curriculum Industry-Ready Certification (IRC) Mentorship and real-world projects Flexible EMI options Cons No cons, as it stands out as a strong value-for-money option 4. Coursera Founded in 2012 by two Stanford University computer science professors, Andrew Ng and … Read more

Introduction  Do you want to know what Upgrad is? Are you confused about the business model of Upgrad? If yes, then you have landed in the right place. Upgrad is a top-rated educational company in India. However, still, people, students, and individuals are unaware of what upgrading is. With that in mind, I have curated this blog post that will help you learn everything about Upgrad, its courses, the founder of Upgrad, placement, mission, and vision. So without further ado, let’s get started with this blog post. Founder of Upgrad? First things first, let us learn about the founders of Upgrad. There are three founders of Upgrad, namely: 1. Roonie Screwvala  Ronnie Screwvala needs no introduction. If you are a Bollywood fan, then you must have watched a couple of movies produced by Roonie, namely Uri, The Surgical Stricks, Sam Bahadur, Shaadi Ke Side Effects, and many more. Currently, Roonie Sir is the co-founder and chair of Upgrad. His name has also been featured in Esquire’s List of the 75 Most Influential People in the 21st Century. Apart from being an entrepreneur and movie producer, Ronnie is also a great philanthropist and has donated hundreds of crores towards education and social work. 2. Mayank Kumar  Mayak Kumar is another co-founder and MD of Upgrad. He has completed his engineering degree from IIT Delhi and an MBA from the prestigious Indian School of Business. He has 10+ years of experience in operations, investment, and consulting in various sectors in India, China, Southeast Asia, and Latin America. He has also been part of investments of over $1 billion in the education sector and in related markets. 3. Phalgun Kompalli Phalgun Kompalli is the co-founder of Upgrad and completed his civil engineering degree at IIT Delhi. Now that you know who the founders of Upgrad are,Let us understand Upgrad’s story and journey towards providing quality online education and various skill development courses in India. In the year 2015, Upgrad’s core founding team, which included Ronnie, Mayak, and Phalgun, laid the cornerstone of Upgrad. They started Upgrad from the beginning with the mission of helping learners achieve their financial and professional goals. In the year 2018, Upgrad crossed the 10,000 student mark and crossed 450+ career transitions. In 2020, they crossed the 1 million-learner mark and launched a few new courses and verticals like Upgrad Degree, Upgrad Abroad, and Upgrad Rekrut. I will tell you about all the verticals below in the blog. In the year 2016, 114 students completed their first program in entrepreneurship called Start-Up with Upgrad. In 2019, the company became the largest online education portal in India, with the highest gross revenue in the Indian market. In 2021, they became a unicorn and expanded their business in other countries as well. What is Upgrad? Started in 2015 by Ronnie, Mayak Kumar, Phalgun Kompalli, and Ravijot Chugh, Upgrad is an online education platform in India that aims to offer formal education online. They offer various certification courses, degree courses, and skill development courses, allowing working professionals to upskill, students to make a thriving career, and existing working employees to get a salary hike. Over the years, Upgrad has trained more than 1 million learners and impacted more than 363K individuals globally. Upgrad majorly offers courses in the domain of data science, technology, marketing, and management to all. Each of their courses and programs is designed by working professionals and in collaboration with the top Indian universities like IIT Madras, IIIT B, BITS Pilani, MICA, Cambridge Juge Business School, and many others to curate the best course curriculum that offers a holistic learning experience to learners. What’s more? Upgrad has built a comprehensive learning ecosystem that includes one-on-one sessions with the mentor, peer-to-peer learning experiences, industry networking opportunities, and career guidance provided by Express, allowing the learners to receive holistic support and help them grow and excel in their careers. The company has been awarded the ‘Best Tech for Education’ by IAMAI in 2019. The company received the ‘Best Education Brands’ award from the Economic Times and has made it to LinkedIn’s ‘Top 25 Startups’ two years in a row in 2018 and 2019. What is the mission of Upgrad? Upgrad’s mission is to help learners achieve their desired outcomes, and their vision is to power career success for every member of the global workforce as their trusted lifelong partner. With the help of the latest technology, pedagogy, industry partners, and world-class faculty, they try to create an immersive online learning experience for learners globally. What is Upgrad abroad? Do you want to study abroad at top universities, but you are struggling with how to get there? Are work and study visas acting as a bottleneck in your career? If yes, then Upgrad Abroad has got your back covered. Upgrad Abroad can easily fulfill your desire to study abroad, not only through the physical classroom but also from the luxury of your home in an online model. This program connects you virtually with the best mentors and education professionals from different parts of the world. They have taken multiple courses in engineering, management, finance, marketing, and operations from the world’s top universities. With their multiple courses in various domains, you can explore a world full of opportunities internationally by studying online year-round and directly on campus in the 2nd year of top universities. Upgrad’s Abroad mission is to help learners study abroad by simplifying the process through their journey. Their vision is to enable more students to study abroad by accelerating their path to success at top universities. To give you good options, Upgrad Abroad has tied up with some of the leading universities from the USA, Australia, Canada, the UK, Germany, Ireland, France, Finland, and many other countries across the globe. Plus, they have both degrees as well as certification courses like MBA, data analytics, supply chain management, master in computer science, MBA in finance and marketing, and a lot more. Some of the top universities include Cornell, Yale, Harvard, … Read more

Introduction Are you a blogger or a webmaster in India looking for the best hosting in India? Do you want to create a website and are confused about which hosting provider to opt for? If yes, then worry no more. In this blog post, I have created a list of not one but fifteen of the best hosting companies in India that are known for their speed, flexibility, customer support, and loads of add-on services. So, are you excited to explore this blog post? If yes, then keep sticking around. Cost of Hosting in India The cost of web hosting in India can vary widely depending on several factors, including the type of hosting, the features and resources you require, and the web hosting provider you choose. Here are some general guidelines for the cost of web hosting in India: Shared Hosting: Shared hosting is the most affordable option and is suitable for small websites and blogs. In India, you can find shared hosting plans starting at around ₹50 to ₹500 per month, depending on the provider and the features included. VPS (Virtual Private Server) Hosting: VPS hosting offers more resources and control compared to shared hosting. Prices for VPS hosting in India typically range from ₹500 to ₹2,000 or more per month, depending on the configuration and the hosting company. Dedicated Server Hosting: Dedicated hosting provides you with an entire server dedicated to your website or application. The cost of dedicated server hosting in India can vary significantly and generally starts at ₹5,000 per month but can go up to several thousand rupees or more, depending on the server’s specifications. Cloud Hosting: Cloud hosting is a scalable and flexible option. The cost of cloud hosting in India can vary widely based on your usage and the cloud service provider. It can start as low as ₹500 per month for basic setups but can increase based on your resource requirements. WordPress Hosting: Some hosting providers offer specialized WordPress hosting, which can range from ₹200 to ₹2,000 or more per month, depending on the features and support provided. Best Hosting in India 1) Hostinger India [Best WordPress Hosting in India] When speaking about the best hosting in India, Hostinger has to be at the top of my list. I have been using Hostinger for my blog for more than 2 years now, and I can say they are the best in the hosting industry for sure. With their data centers located all across the globe, Hostinger will make sure that your site is up and running all the time. They have their data centers in the USA, UK, France, India, Singapore, the Netherlands, and many other countries worldwide. With their all-in-one solution, you can manage up to 100 websites without getting the server down at any cost. Plus, you can register a domain and get a free professional email ID as well. Here is a snapshot of the speed test of my website hosted on Hostinger. Mobile speed Website speed I have built a WordPress website and have not yet optimized it to its full potential, but the speed on mobile and desktop is amazing. By fully optimizing the site, I can get better results, for sure. Hostinger leverages the power of Litespeed web technology and provides cache solutions to make your websites load best for users. You already know that website speed is a ranking factor for Google. By using Hostinger, you can surely boost the speed of your site by 40% using the Hostinger CDN, which includes code minification, data center rerouting, and auto-image optmization. With all these, you can surely create the best site for your business or blog. Hostinger offers many different types of web hosting, like: professional web hosting, VPS hosting, Minecraft hosting, WordPress hosting, CMS hosting, e-commerce hosting, and free hosting as well. Trustpilot Review Speed: As shown above Pricing plan Pros: Cons: 2) Bluehost [the best Indian hosting company] Now here comes the most used WordPress hosting in India, i.e., Bluehost. I started my first blog, The Digital Skipper, on Bluehost and was very satisfied with their performance. Their speed, customer support, free domain, and SSL certificates are some that I was happy with. However, I was more satisfied with their customer support and knowledge of the team members. Though they have outsourced their support tasks, the team really makes sure that all your doubts and queries are satisfied. If you are a beginner or have less knowledge about web hosting in India, then I would recommend you start your journey with Bluehost India. Here is a snap of the speed of my site hosted on Bluehost. Desktop Mobile The speed on mobile is less, but I have not optimized my site yet. I am using it as a PBN to build backlinks for my money site. But if I optimize the site, then it will surely skyrocket in speed. You can contact Bluehost via chat support or phone number. I would suggest going with chat support, as their team is responsive and gives quick answers. This was the reply that I got within 45 seconds from their team. You can ask them about any queries like billing information, website security, SEO, backend and front of your website, server issues, how to create email, website migration, and so much more. You can also trust their team with all your personal details and passwords. Bluehost offers shared hosting, VPS hosting, dedicated hosting, reseller hosting, WordPress hosting, managed hosting, and WooCommerce hosting. Trustpilot Review Speed: As shown above Pricing plan Pros: Cons: 3) Hostgator: [Cheap Indian Hosting] When speaking about the best hosting company in India, Hostgator has to be on my list. They are popular for their shared hosting, VPS hosting, and dedicated hosting plans in India at affordable rates.  With more than 10 years in the hosting industry and a large pool of satisfied customers, Hostgator brings to you a plethora of additional services besides their hosting plan. They have 24*7 customer and … Read more